By
Lilly Gardinelli
March 28, 2023
•
2
min read
TranslateStocks is a unique and completely revolutionary trading platform, that allows traders to create their own trading robots from a single click of a button, without the need of coding. Being chased by banks that wanted to own this technology and purchase the company, the founder instead wanted to take it to the public, so the messaging and product market fit was the key.
It was necessary to build an entire online machine. Discovering price points, understanding the right product features to offer, branding and positioning, copy and creatives, from front-end to back-end. From a blank canvas, to getting integrated and partnering with the largest exchanges in the United States.